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Integrations

6 system integration mappings that connect the Data Plane source systems to the Semantic Ontology Layer. Each integration is defined in enterprise-knowledge/integrations/ as a YAML file with field-level mappings, conflict resolution, and failure handling.


Integration Summary

# Integration Source Target Type Frequency
1 POS-ERP Sync POS ERP Bidirectional 15-min + real-time transactions
2 CRM/CDP-POS Sync CRM/CDP POS Bidirectional Real-time
3 E-commerce & Digital Feed E-commerce / Digital Analytics Ontology Layer Unidirectional Real-time streaming
4 ERP-WMS Inventory Feed WMS ERP Bidirectional Daily + real-time delta
5 Social & Market Intelligence Feed Social / Review / Competitor APIs Ontology Layer Unidirectional 4-hour cycle
6 IoT & Sensor Feed In-Store IoT Ontology Layer Unidirectional Real-time

Integration Architecture

flowchart LR
    POS["POS / Commerce"] -->|"#1 Bidirectional 15min + RT"| ERP["ERP System"]
    CDP["CRM / CDP"] -->|"#2 Bidirectional RT"| POS
    ECOM["E-commerce / Digital"] -->|"#3 Real-time Streaming"| ONT["Ontology Layer"]
    WMS["WMS"] -->|"#4 Bidirectional Daily + Delta"| ERP
    SOC["Social / Reviews / Competitor"] -->|"#5 4-hour Cycle"| ONT
    IOT["In-Store IoT"] -->|"#6 Real-time"| ONT

1. POS-ERP Sync

ID: INTEGRATION_POS_ERP_V1_0 | File: pos-erp-sync.yaml

POS is source of truth for transaction data. ERP is source of truth for product master, pricing, and promotions.

Transaction Sync (POS -> ERP)

POS Field ERP Field Direction Transformation / Constraint
Transaction.Transaction_ID ERP_Sales_Document.External_ID POS -> ERP
Transaction.Store_ID ERP_Sales_Document.Plant_ID POS -> ERP Via store-plant mapping table
Transaction.Total_Amount ERP_Sales_Document.Revenue POS -> ERP Net of discounts and returns
Transaction_Line_Item.SKU ERP_Sales_Document_Line.Material_ID POS -> ERP Via GTIN-to-Material mapping
Transaction_Line_Item.Quantity ERP_Sales_Document_Line.Quantity POS -> ERP
Return_Transaction.* ERP_Return_Document.* POS -> ERP Full return record for inventory credit

Master Data Sync (ERP -> POS)

ERP Field POS Field Direction Notes
Product_Master.GTIN POS_Product.Barcode ERP -> POS GS1-compliant identifier
Product_Master.Description POS_Product.Display_Name ERP -> POS
Price_Record.Active_Price POS_Product.Price ERP -> POS Effective date/time enforced
Promotion.Discount_Rules POS_Promotion.Rules ERP -> POS Applied at checkout
Product_Attribute.Age_Restricted POS_Product.Requires_Age_Check ERP -> POS Triggers age verification at register

Conflict Resolution: POS wins for transaction data; ERP wins for master data (product, pricing, promotions)

Failure Handling: 3 retries at 5-min intervals; dead letter queue; alert retail-integration-alerts@company.com


2. CRM/CDP-POS Sync

ID: INTEGRATION_CDP_POS_V1_0 | File: cdp-pos-sync.yaml

CDP is source of truth for customer profile and loyalty. POS is source of truth for in-store transactions.

Transaction Event Sync (POS -> CRM/CDP)

POS Field CDP Field Direction Transformation / Constraint
Transaction.Transaction_ID CDP_Event.Event_ID POS -> CDP
Transaction.Customer_ID (loyalty swipe) CDP_Event.Customer_ID POS -> CDP Identity stitched via loyalty card or app
Transaction_Line_Item.SKU CDP_Event.Product_ID POS -> CDP
Transaction_Line_Item.Quantity CDP_Event.Quantity POS -> CDP
Transaction.Total_Amount CDP_Event.Basket_Value POS -> CDP
Loyalty_Account.Points_Earned CDP_Loyalty.Points_Balance POS -> CDP Delta update on each transaction

Profile & Offer Sync (CRM/CDP -> POS)

CDP Field POS Field Direction Notes
Customer_Profile.Customer_ID POS_Customer.Loyalty_ID CDP -> POS For loyalty lookup at checkout
Loyalty_Account.Tier POS_Customer.Tier CDP -> POS Tier-based pricing and offers
Promotion.Personalized_Offers POS_Offer.Active_Offers CDP -> POS Displayed at checkout or app
Customer_Segment.Segment_ID POS_Customer.Segment CDP -> POS For real-time offer targeting

Conflict Resolution: CDP wins for customer profile and loyalty data; POS wins for transaction data

Frequency: POS→CDP: real-time (every transaction with loyalty identifier); CDP→POS: on profile/offer change + daily full sync


3. E-commerce & Digital Feed

ID: INTEGRATION_ECOM_DIGITAL_V1_0 | File: ecom-digital-feed.yaml

Real-time streaming of digital interaction data into the Ontology Layer for personalization and demand forecasting.

Feed Target Entity Frequency Special Rules
Clickstream events (page views, product views, add-to-cart) Clickstream_Event Real-time streaming Session stitching via cookie/device ID
Search queries Browsing_Session Real-time streaming Zero-result searches flagged for merchandising review
Cart events (add, remove, abandon) Browsing_Session Real-time streaming Cart abandonment at 30 min inactivity triggers retargeting
Conversion data (checkout, payment) Online_Order Real-time streaming
Online orders (line items, delivery address, fulfillment method) Online_Order Real-time Fulfillment routing based on ATP and proximity

Digital Event Pipeline:

flowchart LR
    WEB["Website / App"] --> STREAM["Event Stream (Kafka)"]
    STREAM --> SESSION["Session Stitcher"]
    SESSION --> ENRICH{"Identity Resolution"}
    ENRICH -->|"Known Customer"| CDP["CDP Profile Update"]
    ENRICH -->|"Anonymous"| ANON["Anonymous Cohort"]
    CDP --> ONT["Ontology Layer"]
    ANON --> ONT

4. ERP-WMS Inventory Feed

ID: INTEGRATION_ERP_WMS_V1_0 | File: erp-wms-inventory-feed.yaml

WMS is source of truth for warehouse stock positions. ERP is source of truth for store stock and product master.

WMS -> ERP

WMS Field ERP Field Direction Notes
WMS_Stock.SKU x Location Inventory_Position.Unrestricted_Qty WMS -> ERP Warehouse positions updated daily + real-time delta
WMS_Receipt.GRN_ID Goods_Receipt.GRN_ID WMS -> ERP Triggers three-way match (PO-GRN-Invoice)
WMS_Shipment.Shipment_ID Shipment.Shipment_ID WMS -> ERP Carrier, tracking, estimated delivery
WMS_Stock_Movement.Type Stock_Movement.Movement_Type WMS -> ERP Receipts, issues, transfers, adjustments

ERP -> WMS

ERP Field WMS Field Direction Notes
Purchase_Order.PO_ID WMS_Inbound.PO_Reference ERP -> WMS Expected receipts for dock scheduling
Transfer_Order.Transfer_ID WMS_Transfer.Transfer_Reference ERP -> WMS Inter-location stock movements
Online_Order.Fulfillment_Node WMS_Outbound.Order_Reference ERP -> WMS Ship-from-store or ship-from-DC routing

Conflict Resolution: WMS wins for warehouse stock positions; ERP wins for store stock and product master

Frequency: WMS→ERP: daily full (06:00 UTC) + real-time delta on receipts/shipments; ERP→WMS: on-event (PO creation, transfer order, online order)


5. Social & Market Intelligence Feed

ID: INTEGRATION_SOCIAL_MARKET_V1_0 | File: social-market-intelligence-feed.yaml

4-hour refresh cycle for standard data; critical/negative signals pushed immediately.

Feed Target Entity Frequency Special Rules
Product reviews (marketplace, own site) Product_Review 4-hour cycle Negative reviews (rating ≤2): immediate push for response
Brand/product sentiment (social media) Brand_Sentiment 4-hour cycle Sentiment score <30 for 7+ days: escalation to Marketing VP
Competitor pricing (web scraping, APIs) Competitor_Price 4-hour cycle KVI price changes: immediate push for price matching review
Market trends (search trends, category data) Market_Trend 4-hour cycle Trending products flagged for demand planning

Signal Classification Pipeline:

flowchart LR
    RAW["Raw Feed"] --> NLP["NLP Classification"]
    NLP --> SEV{"Severity Assessment"}
    SEV -->|"Critical / Negative"| IMMEDIATE["Immediate Push + Alert"]
    SEV -->|"Standard"| BATCH["4-Hour Batch Update"]

6. IoT & Sensor Feed

ID: INTEGRATION_IOT_SENSOR_V1_0 | File: iot-sensor-feed.yaml

Real-time streaming of in-store sensor data into the Ontology Layer for store operations and sustainability monitoring.

Feed Target Entity Frequency Special Rules
Foot traffic counters (entrance/zone) Store_Traffic Real-time Aggregated to 15-min intervals for reporting; raw for real-time staffing
Shelf condition (computer vision) Shelf_Condition Real-time Out-of-stock or planogram deviation: immediate alert to floor staff
Temperature sensors (cold chain) Temperature_Sensor Real-time Excursion outside spec: immediate quarantine alert per POL-SUST-001
RFID (high-value items, apparel) Inventory_Position (delta) Real-time Reconciled against ERP inventory daily; discrepancy >2%: investigation

IoT Sensor Pipeline:

flowchart LR
    SENSOR["In-Store Sensors"] --> EDGE["Edge Gateway"]
    EDGE --> STREAM["Event Stream (MQTT/Kafka)"]
    STREAM --> PROC{"Processing Engine"}
    PROC -->|"Threshold Breach"| ALERT["Immediate Alert + Action"]
    PROC -->|"Normal Reading"| AGG["Aggregate + Store"]
    ALERT --> ONT["Ontology Layer"]
    AGG --> ONT

Failure Handling (All Integrations)

All integrations share a common failure handling pattern:

Setting Value
Retry count 3
Retry interval 5 minutes
Dead letter queue Enabled
Alert on failure Integration-specific alert email
Fallback Source system value is authoritative; manual update required in target

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